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The most difficult part of using cost-plus pricing is determining the demand function.

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First Décor has analyzed the indirect costs associated with servicing its various customers in order to assess customer profitability. Results for the year appear below:  Cost Pool  Cost  Cost Driver  Quantity  Processing electronic orders $400,000 Number of orders 40,000 Processing non-electronic orders 120,000 Number of orders 8,000 Picking orders 240,000 Number of different products ordered 120,000 Packaging orders 180,000 Number of items ordered 150,000 Returns 15,000 Number of returns 3,000\begin{array}{lrlr}\hline \text { Cost Pool } & \text { Cost } & \text { Cost Driver } & \text { Quantity } \\\hline \text { Processing electronic orders } & \$ 400,000 & \text { Number of orders } & 40,000 \\\text { Processing non-electronic orders } & 120,000 & \text { Number of orders } & 8,000 \\\text { Picking orders } & 240,000 & \text { Number of different products ordered } & 120,000 \\\text { Packaging orders } & 180,000 & \text { Number of items ordered } & 150,000 \\\text { Returns } & 15,000 & \text { Number of returns } & 3,000\end{array} What is the cost allocation for two Internet orders for 22 items with 7 different products and one return?


A) $65.40
B) $33.20
C) $60.40
D) $40.40

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Allstate HVAC recently developed a low-end electronic thermostat that it plans on selling via a cable channel marketing program. The cable program's fee for selling the item is 20% of revenue. For this fee, the program will advertise the thermostat over six 10-minute segments in September. Allstate's fixed costs of producing the thermostats are $110,000 per production run. The company plans to wait for all orders to come in, and then it will produce exactly the number of units ordered. Variable production costs are $25 per unit. In addition, it will cost approximately $5 per unit to ship the thermostats to customers. Production time will be less than three weeks. Henry Kristen, a product manager at Allstate, is charged with recommending a price for the thermostat. Based on his experience with similar items, focus group responses, and survey information, he has estimated the number of units that can be sold at various prices:  UnitPrice  Quantity $905,000$778,000$6511,000$6213,000\begin{array}{lr}\text { UnitPrice } & \text { Quantity } \\\$ 90 & 5,000 \\\$ 77 & 8,000 \\\$ 65 & 11,000 \\\$ 62 & 13,000\end{array} At which price should the company sell it products?


A) $90
B) $77
C) $65
D) $62

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A law firm uses activity-based pricing. The company's annual activity pools and related information are as follows:  Cost Pool Estimated Cost  CostDriver  Driver Ouantit  Consultation $125,000 Number of consultations 200 consul tations  Administrative costs 66,000 Admin labor hours 6,000 labor hours  Client service 34,000 Number of clients 400 clients\begin{array}{lclr}\text { Cost Pool}& \text { Estimated Cost }& \text { CostDriver } & \text { Driver Ouantit }\\\hline\text { Consultation } & \$ 125,000 & \text { Number of consultations } & 200 \text { consul tations } \\\text { Administrative costs } & 66,000 & \text { Admin labor hours } & 6,000 \text { labor hours } \\\text { Client service } & 34,000 & \text { Number of clients } & 400 \text { clients}\end{array} The pricing structure is to charge customers for the cost of the services that are provided. The firm had two consultations with Randall's Auto Shop and required 64 administrative labor hours. What additional costs will be charged to this customer?


A) $1,954
B) $2,039
C) $721
D) $1,442

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What occurs to the quantity demanded as the price decreases?


A) It will increase.
B) It will decrease.
C) It will remain constant.
D) It will increase and then decrease.

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Mays Tools believes it can sell 80,000 of its proposed new Dirt Dodgers at a price of $50 each. If the company desires to make a profit of 60% of selling price, what is the target variable cost per Dirt Dodger?


A) $25.00
B) $30.00
C) $31.25
D) There is not enough information provided to determine the answer.

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Element Boards makes skateboard wheels. Budget information regarding current period operations reflecting the sale of 200,000 wheels appears below:  Revenue (200,000 wheels at $3.00) $600,000 Direct materials 120,000 Direct labor 220,000 Variable manufacturing overhead 50,000 Fixed manufacturing overhead 70,000\begin{array}{lr}\text { Revenue }(200,000 \text { wheels at } \$ 3.00) & \$ 600,000 \\\text { Direct materials } & 120,000 \\\text { Direct labor } & 220,000 \\\text { Variable manufacturing overhead } & 50,000 \\\text { Fixed manufacturing overhead } & 70,000\end{array} The USA Skate Team has approached Element with a special order for 6,000 wheels at a price of $2.75 per wheel. Variable costs will be the same as the current production and accepting the special order will not have any impact on the rest of the company's orders. However, Element is operating at capacity and will incur an additional $5,000 in fixed manufacturing overhead if the order is accepted. What is the incremental revenue associated with accepting the special order?


A) $616,500
B) $200
C) $16,700
D) $16,500

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Element Boards makes skateboard wheels. Budget information regarding the current period is given below:  Revenue (200,000 wheels at $3.00) $600,000 Direct materials 120,000 Direct labor 220,000 Variable manufacturing overhead 50,000 Fixed manufacturing overhead 70,000\begin{array}{lr}\text { Revenue (200,000 wheels at } \$ 3.00) & \$ 600,000 \\\text { Direct materials } & 120,000 \\\text { Direct labor } & 220,000 \\\text { Variable manufacturing overhead } & 50,000 \\\text { Fixed manufacturing overhead } & 70,000\end{array} The USA Skate Team has approached Element with a special order for 6,000 wheels at a price of $2.75 per wheel. Variable costs will be the same as the current production and accepting the special order will not have any impact on the rest of the company's orders. However, Element is operating at capacity and will incur an additional $5,000 in fixed manufacturing overhead if the order is accepted. What is the incremental income (loss) associated with accepting the special order?


A) ($2,300)
B) $2,700
C) ($2,700)
D) ($200)

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A company estimates that ordering costs are $2.00 per order, picking costs are $1.00 for each different item ordered, packing costs are $0.07 per item, and return costs are $40.00 per return. A customer orders $8,000 worth of goods with direct costs of $6,200. The customer places 70 orders, orders 24 unique items, 940 total items, and makes 7 returns. What is the customer profit?


A) $509.80
B) $1,290.20
C) $7,490.20
D) $1,800

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Which of the following statements about price, demand, and profit is generally true?


A) As price increases, demand decreases.
B) As demand increases, profit decreases.
C) As price increases, demand increases.
D) As price decreases, demand decreases.

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Magic Fun has total fixed costs of $4,000,000 and total variable cost of $2,000,000 during a month when it sold 200,000 units. What price will Magic Fun charge if it uses cost-plus pricing and a markup of 20%?


A) $30.00
B) $24.00
C) $36.00
D) $48.00

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Marquez Enterprises uses activity-based pricing and marks up the direct cost of goods by 40%. In addition, the customer is charged for indirect costs based on the activities utilized. Indirect costs are as follows: $7 per order placed and $11 per return. A customer places 12 orders with a direct cost of $6,100 and makes 2 returns. How much in indirect costs will the customer be charged?


A) $18
B) $106
C) $6,206
D) $2,440

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Activity-based pricing is utilized when a customer buying products is charged for the full cost of a product or service plus a markup added to the cost.

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Winslow Carpet produces and sells berber carpet by the yard with a variable cost of $16 per yard. Total fixed costs are $280,000. The following chart represents the estimated demand at various price levels.  Yards Demanded  Unit Price 57,000$2567,500$2472,500$2386,000$21\begin{array} { c c } \text { Yards Demanded } & \text { Unit Price } \\57,000 & \$ 25 \\67,500 & \$ 24 \\72,500 & \$ 23 \\86,000 & \$ 21\end{array} Which price will generate the largest profit for Winslow Carpets?


A) $25
B) $24
C) $23
D) $21

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A company uses cost-plus pricing and has a total cost of $40.00 per unit at a volume of 120,000 units. The variable cost per unit is $25.00. What will the price be if the company expects a volume of 110,000 units and uses a markup of 50%?


A) $41.36
B) $62.05
C) $37.50
D) $60.00

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Which of the following stays constant when the price per unit changes?


A) Demand
B) Contribution margin per unit
C) Total fixed costs
D) Profit

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Element Boards makes skateboard wheels. Budget information regarding the current period is given below:  Revenue (200,000 wheels at $3.00) $600,000 Direct materials 120,000 Direct labor 220,000 Variable manufacturing overhead 50,000 Fixed manufacturing overhead 70,000\begin{array}{lr}\text { Revenue }(200,000 \text { wheels at } \$ 3.00) & \$ 600,000 \\\text { Direct materials } & 120,000 \\\text { Direct labor } & 220,000 \\\text { Variable manufacturing overhead } & 50,000 \\\text { Fixed manufacturing overhead } & 70,000\end{array} The USA Skate Team has approached Element with a special order for 6,000 wheels at a price of $2.75 per wheel. Variable costs will be the same as the current production and accepting the special order will not have any impact on the rest of the company's orders. However, Element is operating at capacity and will incur an additional $5,000 in fixed manufacturing overhead if the order is accepted. What is the incremental cost associated with accepting the special order?


A) $16,500
B) $11,700
C) $18,800
D) $16,700

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Which of the following statements is true of fixed costs of production in determining whether to accept or reject a special order?


A) They are increased in proportion to the amount that production increases when a special order is accepted.
B) They are often considered relevant if the plant is operating at capacity.
C) If the order can be completed without creating additional fixed costs, they are relevant.
D) They are always relevant in the decision.

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A company estimates that ordering costs are $4.00 per order, picking costs are $3.00 per unique item ordered, packing costs are $0.04 per item, and return costs are $70.00 per return. A customer makes 50 orders, orders 80 unique items, and 900 total items. The customer makes 11 returns. The pricing structure is to charge customers for the cost of the services that are provided. Using activity-based pricing for each of the above items, what will be the total amount of additional cost paid by the customer?


A) $1,246
B) $77.04
C) $1,540
D) $476

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For which of the following items might a customer be charged extra for an order under activity-based pricing?


A) Placing the order during non-peak times
B) Requesting an order be delivered in three separate shipments
C) Using an automated order system
D) Tracking delivery via an online support utility

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