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A) Relatively inexpensive
B) Easy to adjust measurement strategies once the research has begun
C) Can explain almost any social phenomenon
D) Can be performed by the researcher alone
E) Flexible units of analysis
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A) Examining the floor tiles at a museum to determine which exhibits are the most popular
B) Examining the number of beer cans in the university garbage collections to determine beer consumption patterns
C) Examining the wear on the tires of squad cars to determine the extent of police patrols
D) Examining the radio dial settings of cars brought in for oil changes to determine the popularity of radio stations
E) Examining domestic violence by conducting interviews
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A) reliability
B) validity
C) ecological fallacy
D) ideal types
E) verstehen
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A) verstehen.
B) historical/comparative analysis.
C) ideal types.
D) the ecological fallacy.
E) content analysis.
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A) Police departments
B) Internet forum posts
C) Magazines
D) Historical correspondence
E) Textbooks
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A) If there are enough cases, select some at random from each category to avoid picking those that best support the hypothesis.
B) Give at least three examples in support of every claim that you make about the data.
C) Ask others who are not involved in your research to review your analytic interpretations to see if they agree.
D) Realize that few social patterns are 100 percent consistent and so don't worry about reporting inconsistencies.
E) Ask other researchers who are not involved in your research to test your coding system to see if your results agree.
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A) the individual states.
B) the individual act of legislation.
C) passage or nonpassage of the clean air legislation.
D) the clean air legislation.
E) states that passed clean air legislation.
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A) content analysis
B) comparative research
C) existing statistics
D) relational analysis
E) historical research
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A) the researcher's impact on the phenomenon being studied.
B) invalid operationalization of concepts.
C) unreliable measurements.
D) corroboration.
E) the ecological fallacy.
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A) Interviews
B) Focus groups
C) Complete participant observation
D) Content analysis
E) Telephone surveys
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A) has a disadvantage in terms of validity.
B) has an advantage in terms of reliability.
C) is better designed for tapping the underlying meaning of communication.
D) has an advantage in terms of specificity.
E) is easier to complete.
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True/False
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A) It has a high degree of impact on the subjects being studied.
B) It is limited to recorded communications.
C) It is limited to written communications.
D) It tends to be expensive.
E) It cannot be used to analyze social phenomena.
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A) Common Cause.
B) the Demographic Yearbook.
C) the Statistical Abstract of the United States.
D) the Gallup poll.
E) the Almanac.
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A) the three newspapers.
B) the characteristics desired in a partner.
C) the individual ads.
D) the personals section of the paper.
E) the person who wrote the ad.
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True/False
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