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Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ Non-journalistic documentaries commissioned by commercial, educational,governmental, or other organizations and individuals for public relations, instructional, marketing, or propaganda purposes. A) The A-Plot B) Act C) Antagonist D) ASCAP E) BMI F) The B-Plot G) The C-Plot H) Comparative (Commercial) Format I) Copywriter J) Demonstration (Commercial) Format K) Dramatic (Commercial) Format L) Five "Ws" and How M) Interview (Commercial) Format N) The Inverted Pyramid O) Master Scene Script P) Outcue Q) Package R) Plot Outline S) Promo T) Protagonist U) PSA V) Rundown W) Scene X) Sequence Y) Shooting Script Z) Shot Aa) Sound bites Bb) Special Effects (Commercial) Format Cc) Spokesperson (Commercial) Format Dd) Sponsored Documentaries Ee) Spot Ff) Storyboard Gg) Symbolism (Commercial) Format Hh) Testimonial (Commercial) Format Ii) Trailer Jj) Treatment Kk) WGA

Correct Answer

verifed

verified

DD

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ The first, and sometimes the weightier, of two main story lines developed in a screenplay.


A) The A-Plot
B) Act
C) Antagonist
D) ASCAP
E) BMI
F) The B-Plot
G) The C-Plot
H) Comparative (Commercial) Format
I) Copywriter
J) Demonstration (Commercial) Format
K) Dramatic (Commercial) Format
L) Five "Ws" and How
M) Interview (Commercial) Format
N) The Inverted Pyramid
O) Master Scene Script
P) Outcue
Q) Package
R) Plot Outline
S) Promo
T) Protagonist
U) PSA
V) Rundown
W) Scene
X) Sequence
Y) Shooting Script
Z) Shot
Aa) Sound bites
Bb) Special Effects (Commercial) Format
Cc) Spokesperson (Commercial) Format
Dd) Sponsored Documentaries
Ee) Spot
Ff) Storyboard
Gg) Symbolism (Commercial) Format
Hh) Testimonial (Commercial) Format
Ii) Trailer
Jj) Treatment
Kk) WGA

Correct Answer

verifed

verified

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ Commercials using celebrity spokespersons to endorse the product or service. A) The A-Plot B) Act C) Antagonist D) ASCAP E) BMI F) The B-Plot G) The C-Plot H) Comparative (Commercial) Format I) Copywriter J) Demonstration (Commercial) Format K) Dramatic (Commercial) Format L) Five "Ws" and How M) Interview (Commercial) Format N) The Inverted Pyramid O) Master Scene Script P) Outcue Q) Package R) Plot Outline S) Promo T) Protagonist U) PSA V) Rundown W) Scene X) Sequence Y) Shooting Script Z) Shot Aa) Sound bites Bb) Special Effects (Commercial) Format Cc) Spokesperson (Commercial) Format Dd) Sponsored Documentaries Ee) Spot Ff) Storyboard Gg) Symbolism (Commercial) Format Hh) Testimonial (Commercial) Format Ii) Trailer Jj) Treatment Kk) WGA

Correct Answer

verifed

verified

The graphic below is a model of the The graphic below is a model of the A) master scene script B) two-column scene script C) inverted pyramid D) outline for all PSAs E) newest FDA food group diagram


A) master scene script
B) two-column scene script
C) inverted pyramid
D) outline for all PSAs
E) newest FDA food group diagram

Correct Answer

verifed

verified

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ A series of shots at one locale and usually at one time edited together to create a complete dramatic "sentence."


A) The A-Plot
B) Act
C) Antagonist
D) ASCAP
E) BMI
F) The B-Plot
G) The C-Plot
H) Comparative (Commercial) Format
I) Copywriter
J) Demonstration (Commercial) Format
K) Dramatic (Commercial) Format
L) Five "Ws" and How
M) Interview (Commercial) Format
N) The Inverted Pyramid
O) Master Scene Script
P) Outcue
Q) Package
R) Plot Outline
S) Promo
T) Protagonist
U) PSA
V) Rundown
W) Scene
X) Sequence
Y) Shooting Script
Z) Shot
Aa) Sound bites
Bb) Special Effects (Commercial) Format
Cc) Spokesperson (Commercial) Format
Dd) Sponsored Documentaries
Ee) Spot
Ff) Storyboard
Gg) Symbolism (Commercial) Format
Hh) Testimonial (Commercial) Format
Ii) Trailer
Jj) Treatment
Kk) WGA

Correct Answer

verifed

verified

Matching -______ In the climax to The Empire Strikes Back, we discover that Luke Skywalker's nemesis, Darth Vader, is his father.


A) A point of view
B) An attitude
C) Personality
D) Behavior
E) Revelation

Correct Answer

verifed

verified

Matching (some of) the Nine Prototypical Plot Patterns: -______ Motivated by noble ideals, protagonist gives up something valuable to aid another.


A) love
B) success
C) Cinderella
D) triangle
E) the return
F) vengeance
G) conversion
H) sacrifice
I) family

Correct Answer

verifed

verified

In which act of a three-act TV screenplay is the dramatization of the protagonist's efforts to overcome his "problem?"


A) 1
B) 2
C) 3

Correct Answer

verifed

verified

The two top priorities for TV news stories are:


A) telling the story in as few words as possible
B) making the written copy correspond closely to the visuals
C) following the inverted pyramid
D) a and b
E) a and c

Correct Answer

verifed

verified

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ The American Society of Composers, Authors, and Publishers, a music licensing company.


A) The A-Plot
B) Act
C) Antagonist
D) ASCAP
E) BMI
F) The B-Plot
G) The C-Plot
H) Comparative (Commercial) Format
I) Copywriter
J) Demonstration (Commercial) Format
K) Dramatic (Commercial) Format
L) Five "Ws" and How
M) Interview (Commercial) Format
N) The Inverted Pyramid
O) Master Scene Script
P) Outcue
Q) Package
R) Plot Outline
S) Promo
T) Protagonist
U) PSA
V) Rundown
W) Scene
X) Sequence
Y) Shooting Script
Z) Shot
Aa) Sound bites
Bb) Special Effects (Commercial) Format
Cc) Spokesperson (Commercial) Format
Dd) Sponsored Documentaries
Ee) Spot
Ff) Storyboard
Gg) Symbolism (Commercial) Format
Hh) Testimonial (Commercial) Format
Ii) Trailer
Jj) Treatment
Kk) WGA

Correct Answer

verifed

verified

Sound bites are short comments by news sources or those witnessing news events.

Correct Answer

verifed

verified

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ The basic visual unit in film and television: The action seen by the camera in one continuous view of the subject without interruption.


A) The A-Plot
B) Act
C) Antagonist
D) ASCAP
E) BMI
F) The B-Plot
G) The C-Plot
H) Comparative (Commercial) Format
I) Copywriter
J) Demonstration (Commercial) Format
K) Dramatic (Commercial) Format
L) Five "Ws" and How
M) Interview (Commercial) Format
N) The Inverted Pyramid
O) Master Scene Script
P) Outcue
Q) Package
R) Plot Outline
S) Promo
T) Protagonist
U) PSA
V) Rundown
W) Scene
X) Sequence
Y) Shooting Script
Z) Shot
Aa) Sound bites
Bb) Special Effects (Commercial) Format
Cc) Spokesperson (Commercial) Format
Dd) Sponsored Documentaries
Ee) Spot
Ff) Storyboard
Gg) Symbolism (Commercial) Format
Hh) Testimonial (Commercial) Format
Ii) Trailer
Jj) Treatment
Kk) WGA

Correct Answer

verifed

verified

Matching -______ A person ultimately is what he/she does, or doesn't do.


A) A point of view
B) An attitude
C) Personality
D) Behavior
E) Revelation

Correct Answer

verifed

verified

Matching -______ Creating characters we care about.


A) A point of view
B) An attitude
C) Personality
D) Behavior
E) Revelation

Correct Answer

verifed

verified

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -_______ The last few words spoken in any broadcast news story.


A) The A-Plot
B) Act
C) Antagonist
D) ASCAP
E) BMI
F) The B-Plot
G) The C-Plot
H) Comparative (Commercial) Format
I) Copywriter
J) Demonstration (Commercial) Format
K) Dramatic (Commercial) Format
L) Five "Ws" and How
M) Interview (Commercial) Format
N) The Inverted Pyramid
O) Master Scene Script
P) Outcue
Q) Package
R) Plot Outline
S) Promo
T) Protagonist
U) PSA
V) Rundown
W) Scene
X) Sequence
Y) Shooting Script
Z) Shot
Aa) Sound bites
Bb) Special Effects (Commercial) Format
Cc) Spokesperson (Commercial) Format
Dd) Sponsored Documentaries
Ee) Spot
Ff) Storyboard
Gg) Symbolism (Commercial) Format
Hh) Testimonial (Commercial) Format
Ii) Trailer
Jj) Treatment
Kk) WGA

Correct Answer

verifed

verified

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ Similar to the interview format, this format uses everyday people or celebrities to endorse the product/service. These individuals are portrayed as extremely happy, longtime users of the product, who exhibit extreme product loyalty. A) The A-Plot B) Act C) Antagonist D) ASCAP E) BMI F) The B-Plot G) The C-Plot H) Comparative (Commercial) Format I) Copywriter J) Demonstration (Commercial) Format K) Dramatic (Commercial) Format L) Five "Ws" and How M) Interview (Commercial) Format N) The Inverted Pyramid O) Master Scene Script P) Outcue Q) Package R) Plot Outline S) Promo T) Protagonist U) PSA V) Rundown W) Scene X) Sequence Y) Shooting Script Z) Shot Aa) Sound bites Bb) Special Effects (Commercial) Format Cc) Spokesperson (Commercial) Format Dd) Sponsored Documentaries Ee) Spot Ff) Storyboard Gg) Symbolism (Commercial) Format Hh) Testimonial (Commercial) Format Ii) Trailer Jj) Treatment Kk) WGA

Correct Answer

verifed

verified

HH

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -_______ Broadcast Music, Inc., a music licensing company.


A) The A-Plot
B) Act
C) Antagonist
D) ASCAP
E) BMI
F) The B-Plot
G) The C-Plot
H) Comparative (Commercial) Format
I) Copywriter
J) Demonstration (Commercial) Format
K) Dramatic (Commercial) Format
L) Five "Ws" and How
M) Interview (Commercial) Format
N) The Inverted Pyramid
O) Master Scene Script
P) Outcue
Q) Package
R) Plot Outline
S) Promo
T) Protagonist
U) PSA
V) Rundown
W) Scene
X) Sequence
Y) Shooting Script
Z) Shot
Aa) Sound bites
Bb) Special Effects (Commercial) Format
Cc) Spokesperson (Commercial) Format
Dd) Sponsored Documentaries
Ee) Spot
Ff) Storyboard
Gg) Symbolism (Commercial) Format
Hh) Testimonial (Commercial) Format
Ii) Trailer
Jj) Treatment
Kk) WGA

Correct Answer

verifed

verified

E

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ A format designed to reveal the superiority of a product or service, often comparing it favorably against its competition.


A) The A-Plot
B) Act
C) Antagonist
D) ASCAP
E) BMI
F) The B-Plot
G) The C-Plot
H) Comparative (Commercial) Format
I) Copywriter
J) Demonstration (Commercial) Format
K) Dramatic (Commercial) Format
L) Five "Ws" and How
M) Interview (Commercial) Format
N) The Inverted Pyramid
O) Master Scene Script
P) Outcue
Q) Package
R) Plot Outline
S) Promo
T) Protagonist
U) PSA
V) Rundown
W) Scene
X) Sequence
Y) Shooting Script
Z) Shot
Aa) Sound bites
Bb) Special Effects (Commercial) Format
Cc) Spokesperson (Commercial) Format
Dd) Sponsored Documentaries
Ee) Spot
Ff) Storyboard
Gg) Symbolism (Commercial) Format
Hh) Testimonial (Commercial) Format
Ii) Trailer
Jj) Treatment
Kk) WGA

Correct Answer

verifed

verified

Matching (some of) the Nine Prototypical Plot Patterns: -______ Someone absent reappears, precipitating story conflict.


A) love
B) success
C) Cinderella
D) triangle
E) the return
F) vengeance
G) conversion
H) sacrifice
I) family

Correct Answer

verifed

verified

Matching: Use the terms below to complete the definitions section ofthis chapter test. Place the letter(s) of the termwith its corresponding definition. -______ The ad agency term for a commercial script writer.


A) The A-Plot
B) Act
C) Antagonist
D) ASCAP
E) BMI
F) The B-Plot
G) The C-Plot
H) Comparative (Commercial) Format
I) Copywriter
J) Demonstration (Commercial) Format
K) Dramatic (Commercial) Format
L) Five "Ws" and How
M) Interview (Commercial) Format
N) The Inverted Pyramid
O) Master Scene Script
P) Outcue
Q) Package
R) Plot Outline
S) Promo
T) Protagonist
U) PSA
V) Rundown
W) Scene
X) Sequence
Y) Shooting Script
Z) Shot
Aa) Sound bites
Bb) Special Effects (Commercial) Format
Cc) Spokesperson (Commercial) Format
Dd) Sponsored Documentaries
Ee) Spot
Ff) Storyboard
Gg) Symbolism (Commercial) Format
Hh) Testimonial (Commercial) Format
Ii) Trailer
Jj) Treatment
Kk) WGA

Correct Answer

verifed

verified

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