FiltersDone

Question type

Essay

Multiple Choice

Short Answer

True False

Matching

Exam 16: Social Responsibility and Sustainability

Show Answer

Share

---

All types

Filters

Study FlashcardsPractice ExamLearn

Question 1

Multiple Choice

Review LaterAdd Note

Review Later

Of the global challenges and opportunities to implementing sustainability efforts highlighted in your text,which can limit the availability of or increase the prices on sustainable goods for consumers?

A) political barriers
B) cultural differences
C) language barriers
D) distribution difficulties
E) currency exchange rates

F) C) and D)
G) A) and E)

Correct Answer

verified

Show Answer

Question 2

True/False

Review LaterAdd Note

Review Later

The finance department is typically responsible for developing an organization's corporate social responsibility program.

A) True
B) False

Correct Answer

verified

Show Answer

Question 3

Multiple Choice

Review LaterAdd Note

A movement of citizens,government agencies,and the business community that advocates the preservation,restoration,and improvement of the environment is referred to as

The concept of sustainable marketing refers to

A company has decided to stop using the printing services of its current supplier because the printer uses harmful petroleum-based inks instead of soy- and vegetable-based inks.This is an example of the environmental marketing tactic known as _____ _____.

According to your text,which department is primarily responsible for the ideas and strategies that comprise a corporate social responsibility (CSR) program in many organizations?

Once marketers at Levi's found out that growing the cotton needed to make its jeans used a great deal of water,it joined the Better Cotton Initiative to teach farmers how to grow cotton with less water.This is an example of Levi's commitment to

The biggest mistake marketers make when auditing a corporate social responsibility program is using both quantitative and qualitative measurements.

The Dannon Company supports the National Breast Cancer Foundation through its Give Hope with Every Cup initiative.When consumers purchase specially marked Dannon products and enter the under-the-lid codes online,Dannon will make a donation to the foundation,for a total donation of up to $1.5 million.This is an example of

An organization's obligation to maximize its positive impact and minimize its negative impact on society is referred to as

What key element of developing a successful corporate social responsibility (CSR) program is exhibited when a company meets with the community to understand the impact that water usage by its manufacturing plant will have on the surrounding areas?

Environmentalism does NOT typically focus its efforts on

The short-term benefits a firm receives from the economic dimension of corporate social responsibility will be erased if the firm eschews responsibility in the _______ dimension.

_______ is a movement of citizens,government agencies,and the business community that advocates the preservation,restoration,and improvement of the environment.

A commitment to adopting a lifestyle that meets the needs of the present without compromising the ability of future generations to meet their own needs is referred to as

_____ _____ _____ is an organization's obligation to maximize it positive impact and minimize its negative impact on society.

Formed under the umbrella of the United Nations,the GSTC has the goal of promoting best practices in sustainable _____ around the world.

When a firm redesigns its logo and reduces packaging materials to reflect its ecological views,this is an example of

One of the easiest ways for marketers to engage in sustainable marketing is to seek ways to cut costs using sustainable practices as a guideline.

U.S.marketers rationalize sustainability strategies using _______ or bottom-line arguments,whereas companies owned by members of the European Union rely more heavily on language related to the idea of citizenship,corporate accountability,or moral commitment.