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What is the effect of a 10 percent price increase on total revenue if elasticity is zero?


A) Revenue increases by 10 percent.
B) Revenue increases by less than 10 percent.
C) Revenue does not change.
D) Revenue decreases.
E) Revenue drops to 0.

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The total revenue curve that corresponds to a downward-sloping linear demand curve _____


A) slopes downward.
B) slopes upward.
C) is a horizontal line.
D) first rises, then falls.
E) first falls, then rises.

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Elasticity rises as price falls along a linear downward-sloping demand curve.

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Which of the following goods will have a higher price elasticity of demand in the long run?


A) air travel
B) gasoline
C) milk
D) cars
E) Chevrolets

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Table 5.4  Restaurant Meals Quantity  supplied  Quantity  demanded  Price 100200$10150150$20\begin{array}{l}\quad\quad\quad\quad\quad\underline{\text { Restaurant Meals}}\\\begin{array} { c c c } \begin{array} { c } \text { Quantity } \\\text { supplied }\end{array} & \begin{array} { c } \text { Quantity } \\\text { demanded }\end{array} & \text { Price } \\\hline 100 & 200 & \$ 10 \\150 & 150 & \$ 20\end{array}\end{array} -Refer to Table 5.4,which shows the quantity supplied and the quantity demanded for restaurant meals at different prices.Use the information to calculate the value of the price elasticity of demand for restaurant meals.


A) ?1/2
B) ?5/3
C) ?3/5
D) ?3/7
E) ?7/3

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Exhibit 5.5 Exhibit 5.5    -Refer to Exhibit 5.5,which shows the total revenue curve for a firm.Which of the following statements is true in the range of the total revenue curve labeled A? A) Demand is elastic. B) Demand is inelastic. C) Demand is unit elastic. D) Demand is perfectly inelastic. E) Demand is perfectly elastic. -Refer to Exhibit 5.5,which shows the total revenue curve for a firm.Which of the following statements is true in the range of the total revenue curve labeled A?


A) Demand is elastic.
B) Demand is inelastic.
C) Demand is unit elastic.
D) Demand is perfectly inelastic.
E) Demand is perfectly elastic.

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What is the effect of a 10 percent price increase on quantity demanded if elasticity is larger than zero but less than 1?


A) Quantity demanded does not change.
B) Quantity demanded drops by less than 10 percent.
C) Quantity demanded drops by 10 percent.
D) Quantity demanded drops by more than 10 percent.
E) Quantity demanded drops to 0.

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If quantity increases by 15 percent when prices increase 5 percent then elasticity for this product is _____


A) 15.
B) 10.
C) 5.
D) 3.
E) 1.

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Exhibit 5.9 Exhibit 5.9    -Refer to Exhibit 5.9,which shows three upward-sloping linear supply curves.Which of the following supply curves is the most elastic and which is the least elastic between the prices of $5 and $6? A) S<sub>1</sub> is the most elastic; S<sub>2</sub> is the least elastic. B) S<sub>1</sub> is the most elastic; S<sub>3</sub> is the least elastic. C) S<sub>3</sub> is the most elastic; S<sub>1</sub> is the least elastic. D) S<sub>3</sub> is the most elastic; S<sub>2</sub> is the least elastic. E) S<sub>2</sub> is the most elastic; S<sub>3</sub> is the least elastic. -Refer to Exhibit 5.9,which shows three upward-sloping linear supply curves.Which of the following supply curves is the most elastic and which is the least elastic between the prices of $5 and $6?


A) S1 is the most elastic; S2 is the least elastic.
B) S1 is the most elastic; S3 is the least elastic.
C) S3 is the most elastic; S1 is the least elastic.
D) S3 is the most elastic; S2 is the least elastic.
E) S2 is the most elastic; S3 is the least elastic.

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As the internet becomes a popular substitute for cable TV,the demand for cable TV is likely to _____


A) become less price elastic.
B) become more price elastic.
C) increase.
D) stay the same.
E) become unit elastic.

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What is the effect of a 10 percent price increase on quantity demanded if elasticity is equal to 1?


A) Quantity demanded does not change.
B) Quantity demanded drops by less than 10 percent.
C) Quantity demanded drops by 10 percent.
D) Quantity demanded drops by more than 10 percent.
E) Quantity demanded drops to 0.

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Exhibit 5.10 Exhibit 5.10    -Refer to Exhibit 5.10,which shows two upward-sloping linear supply curves that pass through the origin.The price elasticity of supply between $10 and $20 on the supply curve S is _____ A) 0. B) infinity. C) 1. D) 2. E) 10. -Refer to Exhibit 5.10,which shows two upward-sloping linear supply curves that pass through the origin.The price elasticity of supply between $10 and $20 on the supply curve S is _____


A) 0.
B) infinity.
C) 1.
D) 2.
E) 10.

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Which of the following describes a situation in which demand must be inelastic?


A) Total revenue decreases by 10 percent when the price of spats rises by 10 percent.
B) Total revenue decreases by less than 10 percent when the price of spats rises by 10 percent.
C) Total revenue increases by more than 10 percent when the price of spats rises by 10 percent.
D) Total revenue decreases by $10 when the price of spats rises by $10.
E) Total revenue decreases by more than $10 when the price of spats rises by $10.

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The price elasticity of demand is defined as _____


A) the percentage change in price divided by the percentage change in quantity demanded.
B) the percentage change in quantity demanded divided by the percentage change in price.
C) the change in quantity demanded divided by the change in price.
D) the change in price divided by the change in quantity demanded.
E) the quantity demanded divided by the price.

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If demand is unit elastic,a price reduction will _____


A) increase revenues.
B) reduce revenues.
C) reduce total cost.
D) have no effect on revenues.
E) increase profits.

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The supply of a product will be more elastic if _____


A) the good has few substitutes.
B) the time the producer has to adjust to a price change is long.
C) the time frame for adjusting to price changes is short.
D) demand is elastic.
E) demand is inelastic.

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The demand for a good is elastic if _____


A) an increase in price leads to a decrease in total revenue.
B) an increase in price leads to an increase in total revenue.
C) an increase in price causes no change in total revenue.
D) a decrease in price causes no changes in total revenue.
E) a decrease in price leads to a decrease in total revenue.

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If the price of Coca-Cola increases from 40 cents to 50 cents per can and the quantity demanded decreases from 100 cans to 50 cans,then the value of the price elasticity of demand for Coca-Cola is _____


A) 0.5.
B) 0.25.
C) 1.
D) 3.
E) 2.

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The price elasticity of demand helps determine the effect of price changes on a firm's _____


A) property tax.
B) profit.
C) total output.
D) total revenue.
E) total cost.

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Which of the following is correct regarding total revenue?


A) TR = p + q
B) q = p / TR
C) TR = p/q
D) TR = p x q
E) p = q / TR

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