A) Prof. Kruger's students will work more diligently on their papers
B) Prof. Kruger will find more mistakes on students' papers
C) Prof. Meyer's students will be less likely to read the comments on their papers
D) Prof. Meyer's students will have worse writing skills than Prof. Kruger's students
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Multiple Choice
A)
B)
C)
D)
E)
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Multiple Choice
A) Pete.
B) Tom.
C) Larry.
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Multiple Choice
A) an unpleasant fragrance reduced fear the most
B) a pleasant fragrance reduced fear the most
C) the no-fragrance condition reduced fear the most
D) no significant differences were attributable to fragrances
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Multiple Choice
A) Cite your own or your source's qualifications and expertise up front
B) Attempt to build trust by demonstrating that you are sincere
C) Improve your likeability, or L-factor
D) Engage in a powerless style of communication
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Multiple Choice
A) movies export values around the globe
B) movies foster or perpetuate stereotypes
C) movies model risky, unsafe behavior
D) movies promote popular culture
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Multiple Choice
A) Art sees a picture of a malnourished African child in his local newspaper and decides to donate $100 to an international charity organization.
B) A human resource executive decides not to hire a particular job candidate after learning of her criminal history.
C) Participants in a social scientific study rate a taller speaker as more credible than a shorter speaker even though the two speakers delivered speeches of the same quality.
D) A passer-by observes a protest march by members of People for the Ethical Treatment of Animals (PETA) and afterwards decides to volunteer to help at the local animal shelter.
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Multiple Choice
A) Bjorn will join the fraternity but hate it.
B) Bjorn will refuse to be a member of the fraternity.
C) Bjorn will join the fraternity and feel more committed to it than he would have without the initiation.
D) Bjorn will be influenced by informational but not normative factors.
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Multiple Choice
A) the power of labeling.
B) vividness.
C) language intensity.
D) doublespeak.
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Multiple Choice
A) they use very faint messages
B) they use very high-pitched messages
C) of the reaffirming content of the messages
D) of the placebo effect
E) of the mere exposure hypothesis
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Multiple Choice
A) systematic processing overrides heuristic processing
B) there is less cognitive elaboration
C) decision rules are the main components
D) there is simply more or less processing
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Multiple Choice
A) Art is created for art's sake
B) Art sometimes imitates life, life sometimes imitates art
C) Art must be representational rather than impressionistic
D) Art is subordinate to the goals of the state
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Multiple Choice
A) shock advertising
B) image-oriented advertising
C) anti-ads or subvertising
D) NLP
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Multiple Choice
A) persuasion may be accidental
B) persuasion must be effective
C) persuasion must be ethical
D) self-persuasion is common
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Multiple Choice
A) Reinforcement Expectancy Theory
B) Elaboration Likelihood Model
C) Theory of Reasoned Action
D) Social Judgment Theory
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Multiple Choice
A) putting your strongest argument either first or last
B) putting your strongest argument last
C) putting your strongest argument first
D) putting your strongest argument in the middle
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Multiple Choice
A) conformity.
B) deindividuation.
C) social loafing.
D) group polarization.
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Multiple Choice
A) the person's attitude towards the behavior
B) the person's intention(s) regarding the behavior
C) the person's normative beliefs about the behavior
D) the person's evaluation about the result of the behavior
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Multiple Choice
A) A teenager asks her parents to purchase concert tickets for her sixteenth birthday
B) A television commercial claims that a juicer is three times more durable than its competitors
C) A salesperson in the fragrance department encourages you to try a new perfume
D) The cashier at a department store asks if you would like to donate to a charity
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Multiple Choice
A) denial
B) bolstering
C) differentiation
D) fortifying
E) romanticizing
Correct Answer
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