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According to the first chapter in your textbook,research in cognitive neuroscience


A) shows that most cognitive processes can be traced to a specific location in the brain.
B) often obtains brain images while people are working on a cognitive task.
C) is currently most likely to explore cognitive processes by using the brain-lesion method.
D) has declined in its popularity during the past 10-15 years.

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An important feature of cognitive science is that it emphasizes


A) individual differences in cognition.
B) an interdisciplinary approach.
C) that all mental processes should be explained in biological terms.
D) that researchers should focus on personality characteristics.

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If a study has high ecological validity,then the most likely conclusion is that


A) it had a large number of participants.
B) it was conducted with animals,taking proper cautions about their safety.
C) the results could be applied in real-world situations.
D) the study was conducted by researchers with a behaviorist approach.

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In contrast to Hermann Ebbinghaus,William James was more likely to focus on


A) well-controlled experiments.
B) a behavioral approach to memory and language.
C) people's everyday experiences.
D) clear operational definitions.

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Suppose that you hear about a research project in linguistics that is exploring the topic called discourse.Which of the following would be the most likely topic for this research?


A) "How do students pronounce individual letters within a word?"
B) "Can students recognize the grammatical category of words?"
C) "Are students aware of the past tense of verbs?"
D) "What are students' ideas about how a story should end?"

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Suppose that you meet a professor who is trying to determine what portions of the brain are involved in trying to recall a word that is on the tip of your tongue.This person is likely to use the approach of


A) artificial intelligence.
B) cognitive neuroscience.
C) gestalt psychology
D) behaviorism.

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Which of the following women was an early researcher in memory who reported the recency effect and also became the first female president of the American Psychological Association?


A) Dorothea Dix
B) Leta Stetter Hollingworth
C) Mary Whiton Calkins
D) Margaret Floy Washburn

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Suppose that you want to see whether the human brain responds differently when a person reads a pleasant word,rather than an unpleasant word.Which of the following neuroscience techniques would provide the most useful information about processing these two kinds of words?


A) The event-related potential (ERP) technique
B) The connectionist approach
C) The brain-lesion technique
D) A positron emission tomography (PET) scan

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According to Chapter 1 in your textbook,the computer-simulation method


A) attempts to explain how a computer can perform a cognitive task as quickly as possible.
B) is not yet sophisticated enough to perform any cognitive task as efficiently as humans can.
C) typically produces an idealized version of how humans should perform a cognitive task,rather than how they actually do perform it.
D) tries to create a program that performs a cognitive task in the same way that humans would perform it.

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One of the characteristics of the human brain that is especially important in the connectionist approach is that the brain


A) is divided into several distinct lobes.
B) has two hemispheres that are somewhat similar to each other.
C) has networks that link together many neuron-like units.
D) has a very specific location in which it performs each cognitive activity.

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Which term or phrase is closest in meaning to the term "cognition"?


A) Emotion
B) Mental activity
C) Behavior
D) Social activity

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Which of the following students provides the best understanding of the PET scan technique?


A) Prinsetta: "PET scans record fluctuations in the brain activity that are completed within a fraction of a second."
B) Lisa: "Unfortunately,the PET scan can only be used for someone who has a brain lesion."
C) Jeff: "A PET scan is basically a very fast version of the event-related potential."
D) Jamie: "The PET scan creates an image based on a chemical that travels through the bloodstream."

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During the late 1960s,psychologists began to favor the cognitive approach,because they felt that the behaviorist approach


A) emphasized unobservable cognitive processes.
B) overused Wundt's technique of introspection.
C) placed too much emphasis on concepts such as reinforcement and observable responses.
D) devoted too much research to the organization of memory.

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Prior to 1995,cognitive psychologists tended to focus strongly on understanding


A) why certain individuals perform better or worse on a particular task
B) how cognitive processes change over time
C) how the "average" person performs on cognitive tasks
D) why depressed individuals underperform relative to nondepressed individuals

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During the 1950s,many psychologists were becoming discouraged with behaviorism,and cognitive psychology began to emerge.A major reason they were disappointed with behaviorism is that


A) it considered only psychological processes that are clearly observable.
B) it paid too much attention to individual differences.
C) it failed to develop objective methods of measuring behavior.
D) it focused too much on emotional factors,and not enough on observable behaviors.

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Chris just telephoned Roberta and listed eight items that they need for the afternoon picnic.Roberta didn't have a pencil,so she couldn't write them down.However,she remembers the last three items very well because of


A) object permanence.
B) long-term memory.
C) an event-related potential.
D) the recency effect.

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Suppose that several cognitive scientists are trying to program a computer so that it solves a particular problem in the same way a human does,taking into account that a human may make a few false starts before successfully solving the problem.This approach is called


A) the neuroscience approach.
B) behavioral modeling.
C) the "Pure AI" approach.
D) computer simulation.

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A psychologist who favors the Gestalt approach would be most likely to criticize the fact that behaviorists


A) ignore the context in which a behavior occurs.
B) overemphasize introspection.
C) are not sufficiently rigorous in designing their psychological research.
D) pay too much attention to insight.

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With practice and reinforcement,a rat learns to navigate a maze.A behaviorist would operationalize the rat's "learning" as


A) the decrease in the rate of errors,over time.
B) the rat's memory for the correct sequence of right and left turns.
C) the rat's internal "map" of the maze.
D) the rat's decreasing reliance on cheese as a reinforcer.

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When researchers use the introspection technique,


A) people report their sensations as accurately as possible.
B) people report their experiences in a spontaneous,unsystematic fashion.
C) the researchers observe how people respond to learning tasks.
D) the researchers encourage people to interpret their reactions to selected stimuli.

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