Question 1

Companies pursuing a click-only business strategy approach business activities in a traditional manner by operating physical locations.

Accepted Answer

A) True 
 B)False

Question 2

Electronic commerce is used to conduct business with professional partners such as suppliers and intermediaries.This form of EC is commonly referred to as ________ electronic commerce.

Accepted Answer

A)   business-to-consumer
B)   peer-to-peer
C)   business-to-business
D)   business-to-intermediary
E)   business-to-supplier

Question 3

Which of the following is a mechanism for consumer-to-consumer transactions?

Accepted Answer

A)   e-tailing
B)   e-integration
C)   e-filing
D)   e-tendering
E)   e-auctions

Question 4

When organizations undergo disintermediation,they have to take on those activities previously performed by the middleman.

Accepted Answer

A) True 
 B)False

Question 5

Which of the following statements is true about companies pursuing a click-only business strategy?

Accepted Answer

A)   These companies approach business activities by operating physical locations.
B)   These companies operate in both physical and virtual arenas.
C)   These companies conduct business electronically in cyberspace.
D)   These companies are only involved in export business activities.
E)   These companies choose to operate their business activities solely in the traditional manner.

Question 6

One of the challenges for brick-and-mortars involve increasing IS complexity.

Accepted Answer

A) True 
 B)False

Question 7

Without middlemen like Travelocity.com,Orbitz.com,and other travel Web sites,a consumer would have to check all airline Web sites in order to find the flight with the best connection or lowest price.This introduction of middlemen in business models is an example of ________.

Accepted Answer

A)   reintermediation
B)   remutualization
C)   gentrification
D)   disintermediation
E)   defalcation

Question 8

Online retailer Amazon.com is an example of a ________ company.

Accepted Answer

A)   click-and-mortar
B)   click-and-flip
C)   bricks-and-clicks
D)   click-only
E)   brick-and-mortar

Question 9

A recent trend in display advertising has been ________ advertising,where the ads placed on a page are in some way related to the content of that page.

Accepted Answer

A)   contextual
B)   buzz
C)   viral
D)   affiliate
E)   stealth

Question 10

A way to ensure that a company's site is on the first page users see when looking for a specific term is using ________ advertising.

Accepted Answer

A)   stealth
B)   viral
C)   buzz
D)   search
E)   affiliate

Question 11

Provoking bidders to leave a legitimate auction to buy the same item at a lower price outside the auction space,where return policies and buyer protection do not apply,is called ________.

Accepted Answer

A)   rafter bidding
B)   bid skimming
C)   bid luring
D)   bid shielding
E)   shill bidding

Question 12

For Web sites to be successful,structural firmness is a must.

Accepted Answer

A) True 
 B)False

Question 13

Briefly explain location-based m-commerce.

Accepted Answer

A key driver for m-commerce is location-...

Question 14

Which of the following types of e-auction fraud is associated with the seller's failure to ship an item after the payment has been received?

Accepted Answer

A)   bid luring
B)   bid shielding
C)   non-shipment
D)   shipping fraud
E)   payment failure

Question 15

The ________ stage of business-to-consumer electronic commerce allows customers to place orders and make payments.

Accepted Answer

A)   e-integration
B)   e-reintermediation
C)   e-subscription
D)   e-information
E)   e-transaction

Question 16

Which of the following is an example of disintermediation?

Accepted Answer

A)   Land Rover markets most of its four-wheel drives in high altitude regions where vehicles require more power.
B)   Dunkin' Donuts expanded its menu beyond breakfasts by adding hearty snacks that substitute for meals,consisting of items like Dunkin' Dawgs,hot dogs wrapped in dough.
C)   Gatorade Thirst Quencher is a market leader in sports drinks.It is now planning to market its drinks to working women in urban areas.
D)   OakTeak,a furniture manufacturing firm,started selling directly to its customers after it experienced a dip in sales due to channel conflicts between retailers.
E)   A luxury car company creates a hybrid line of automobiles for consumers who are concerned about the environment.

Question 17

Walmart.com is an example of a ________ retailer.

Accepted Answer

A)   brick-and-mortar
B)   click-only
C)   bricks-and-clicks
D)   click-and-flip
E)   brick-and-flip

Question 18

Which of the following occurs in a reverse pricing model?

Accepted Answer

A)   Customers specify the product they are looking for and how much they are willing to pay for it.
B)   Companies set the prices that customers pay for products.
C)   Companies conduct an online auction for all products available for sale.
D)   Customers specify the product they are looking for and the company provides the product with a price.
E)   Companies negotiate special volume discounts with local businesses and offer them to their customers.

Question 19

Which of the following is an example of business-to-consumer electronic commerce?

Accepted Answer

A)   Brenda files her income tax online.
B)   Kobbler,a shoe manufacturer,conducts business over the Web with its retailers.
C)   Juan buys Kevin's guitar on eBay.com.
D)   Reuben buys a pair of shoes on Yebhi.com.
E)   Sandra,an employee,uses the Web to make a change in her health benefits.

Question 20

MakeYourClick is an online ad agency,which is known for its ability to create ads that lure customers to purchase.Brenda,an ex-employee of the firm,was fired from the agency on baseless grounds.An angry Brenda inflates MakeYourClick's online advertising cost by repeatedly clicking on the advertiser's link.Brenda has committed ________.

Accepted Answer

A)   competitive click fraud
B)   irate click fraud
C)   network click fraud
D)   shill click fraud
E)   rafter click fraud

Exam 4: Enabling Business-to-Consumer Electronic Commerce

For Web sites to be successful,structural firmness is a must.

Correct Answer
verified

One of the challenges for brick-and-mortars involve increasing IS complexity.

Correct Answer
verified

Which of the following statements is true about companies pursuing a click-only business strategy?

Correct Answer
verified

Correct Answer
verified

Provoking bidders to leave a legitimate auction to buy the same item at a lower price outside the auction space,where return policies and buyer protection do not apply,is called ________.

Correct Answer
verified

The ________ stage of business-to-consumer electronic commerce allows customers to place orders and make payments.

Correct Answer
verified

Electronic commerce is used to conduct business with professional partners such as suppliers and intermediaries.This form of EC is commonly referred to as ________ electronic commerce.

Correct Answer
verified

Walmart.com is an example of a ________ retailer.

Correct Answer
verified

Which of the following types of e-auction fraud is associated with the seller's failure to ship an item after the payment has been received?

Correct Answer
verified

Online retailer Amazon.com is an example of a ________ company.

Correct Answer
verified

Briefly explain location-based m-commerce.

Correct Answer
verified
A key driver for m-commerce is location-...
View Answer

Companies pursuing a click-only business strategy approach business activities in a traditional manner by operating physical locations.

Correct Answer
verified

When organizations undergo disintermediation,they have to take on those activities previously performed by the middleman.

Correct Answer
verified

A recent trend in display advertising has been ________ advertising,where the ads placed on a page are in some way related to the content of that page.

Correct Answer
verified

Which of the following is a mechanism for consumer-to-consumer transactions?

Correct Answer
verified

Which of the following is an example of disintermediation?

Correct Answer
verified

A way to ensure that a company's site is on the first page users see when looking for a specific term is using ________ advertising.

Correct Answer
verified

Which of the following occurs in a reverse pricing model?

Correct Answer
verified

Without middlemen like Travelocity.com,Orbitz.com,and other travel Web sites,a consumer would have to check all airline Web sites in order to find the flight with the best connection or lowest price.This introduction of middlemen in business models is an example of ________.

Correct Answer
verified

Which of the following is an example of business-to-consumer electronic commerce?

Correct Answer
verified

Exam 4: Enabling Business-to-Consumer Electronic Commerce

For Web sites to be successful,structural firmness is a must.

Correct AnswerverifiedShow Answer

One of the challenges for brick-and-mortars involve increasing IS complexity.

Correct AnswerverifiedShow Answer

Which of the following statements is true about companies pursuing a click-only business strategy?

Correct AnswerverifiedShow Answer

Correct AnswerverifiedShow Answer

Provoking bidders to leave a legitimate auction to buy the same item at a lower price outside the auction space,where return policies and buyer protection do not apply,is called ________.

Correct AnswerverifiedShow Answer

The ________ stage of business-to-consumer electronic commerce allows customers to place orders and make payments.

Correct AnswerverifiedShow Answer

Electronic commerce is used to conduct business with professional partners such as suppliers and intermediaries.This form of EC is commonly referred to as ________ electronic commerce.

Correct AnswerverifiedShow Answer

Walmart.com is an example of a ________ retailer.

Correct AnswerverifiedShow Answer

Which of the following types of e-auction fraud is associated with the seller's failure to ship an item after the payment has been received?

Correct AnswerverifiedShow Answer

Online retailer Amazon.com is an example of a ________ company.

Correct AnswerverifiedShow Answer

Briefly explain location-based m-commerce.

Correct AnswerverifiedA key driver for m-commerce is location-...View AnswerShow Answer

Companies pursuing a click-only business strategy approach business activities in a traditional manner by operating physical locations.

Correct AnswerverifiedShow Answer

When organizations undergo disintermediation,they have to take on those activities previously performed by the middleman.

Correct AnswerverifiedShow Answer

A recent trend in display advertising has been ________ advertising,where the ads placed on a page are in some way related to the content of that page.

Correct AnswerverifiedShow Answer

Which of the following is a mechanism for consumer-to-consumer transactions?

Correct AnswerverifiedShow Answer

Which of the following is an example of disintermediation?

Correct AnswerverifiedShow Answer

A way to ensure that a company's site is on the first page users see when looking for a specific term is using ________ advertising.

Correct AnswerverifiedShow Answer

Which of the following occurs in a reverse pricing model?

Correct AnswerverifiedShow Answer

Without middlemen like Travelocity.com,Orbitz.com,and other travel Web sites,a consumer would have to check all airline Web sites in order to find the flight with the best connection or lowest price.This introduction of middlemen in business models is an example of ________.

Correct AnswerverifiedShow Answer

Which of the following is an example of business-to-consumer electronic commerce?

Correct AnswerverifiedShow Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified
A key driver for m-commerce is location-...
View Answer

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified

Correct Answer
verified