Asked by
chizitere ogoke
on Oct 18, 2024
Verified
A company's competitive strategy defines the set of customer needs that it seeks to satisfy through its products and services.
Competitive Strategy
A planned method of positioning a company in the market and gaining an edge over competitors, often by analyzing strengths, weaknesses, opportunities, and threats.
Customer Needs
The desires or requirements of buyers that drive their purchase decisions, including product features, price, quality, and convenience.
- Understand the significance of aligning company competitive strategy with supply chain strategy.
Verified Answer
DP
Learning Objectives
- Understand the significance of aligning company competitive strategy with supply chain strategy.
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