Asked by
Demoines Whitney
on Nov 09, 2024
Verified
A customer benefit approach statement is useful when a salesperson already understands the prospect's critical needs.
Customer Benefit Approach
An approach whereby the salesperson asks questions that imply that the product will benefit the prospect.
Critical Needs
Essential requirements or factors that must be addressed or fulfilled to ensure the success or survival of a project, initiative, or business operation.
- Understand the concept and applications of customer benefit in sales.
Verified Answer
PS
Learning Objectives
- Understand the concept and applications of customer benefit in sales.
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