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Kharl Michael
on Dec 15, 2024

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A farmhand would like to buy a moped scooter to commute to his job at a nearby ranch. He doesn't know how to find a dealer though, and he doesn't have Internet access. Which reason explains why marketing fails to occur here?

A) There are no parties with unsatisfied needs.
B) A desire to satisfy a need is missing.
C) No assessments of consumer wants and needs have been made.
D) There is no way for the parties involved to communicate.
E) The ability to satisfy a need is missing.

Moped Scooter

A two-wheeled vehicle powered by a small engine, designed for economical transportation and requiring minimal licensing in many jurisdictions.

Internet Access

The ability to connect to the internet, enabling users to browse the web, send emails, and access online services.

Communicate

The act of conveying information or expressing ideas and emotions through speech, writing, or other forms of interaction.

  • Grasp the significance of communication in marketing efforts.
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Carissa LemosDec 21, 2024
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