After conducting STP analysis for her custom auto parts store and developing strategies for each of the four Ps, Stephanie now has to make ________ decisions.

A) competitive response
B) resource allocation
C) market growth
D) product line
E) mission statement

STP Analysis

A marketing approach involving segmentation, targeting, and positioning to tailor marketing strategies to specific audiences.

Resource Allocation

The process of distributing available resources among various projects or departments within an organization to maximize efficiency and achieve goals.

Strategies

Plans or methods devised to achieve a particular goal or to deal with specific challenges and opportunities.