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Lemuel Querubin
on Nov 09, 2024

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Cognitive dissonance theory is most helpful for understanding

A) central route persuasion.
B) the fundamental attribution error.
C) the foot-in-the-door phenomenon.
D) peripheral route persuasion.

Cognitive Dissonance Theory

A theory suggesting that people experience discomfort (dissonance) when their beliefs or behaviors are inconsistent with one another, often leading to changes to reduce the dissonance.

  • Gain an understanding of the principles behind cognitive dissonance and its influence on behavior and attitudes.
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Rorisang PhashaNov 15, 2024
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