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Kylah Clark
on Oct 27, 2024

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Some people hold stereotypes about other groups of people. When asked why they believe in those stereotypes, they describe a few people they remember well who fit the stereotypes and ignore other people who do not fit the stereotypes. What error of thinking are they making?

A) failure to use a cognitive map
B) central route to persuasion
C) reliance on the Stroop effect
D) use of the availability heuristic

Availability Heuristic

A cognitive bias that influences people to overestimate the probability of events associated with memorable or vivid occurrences.

Stereotypes

Oversimplified and widely held beliefs about the characteristics of groups of people that can influence individual behavior and expectations.

  • Recognize the significance of base-rate facts and heuristics in the assessment and decision-making activities.
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Colton CraftNov 01, 2024
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