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Beauty Time with HARITA
on Nov 22, 2024

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When it comes to justifying sustainable marketing, U.S. marketers rationalize sustainability strategies using economics or bottom-line terms and arguments.

Sustainable Marketing

Marketing efforts that not only meet the company's needs but are also environmentally and socially responsible to benefit communities and future generations.

U.S. Marketers

Professionals in the United States who specialize in marketing, focussing on strategies and techniques to promote and sell products or services.

Bottom-line

The final total of an account, balance sheet, or financial result, often referring to a company's earnings or profits.

  • Identify the economic reasoning that supports sustainable marketing approaches.
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Simran AulakhNov 28, 2024
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