Asked by

Diana Bermejo
on Oct 22, 2024

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Which of the following advertisements is making use of vicarious reinforcement?

A) an ad for the lottery, showing happy (and now rich) winners
B) an ad for toothpaste, showing kids with cavities who didn't brush their teeth
C) an ad for a computer, listing and explaining the features available
D) an ad for a gas-guzzling car that doesn't mention the poor gas mileage

Vicarious Reinforcement

Learning that occurs by observing the reinforcement of another's behavior, leading to an increase in that behavior in the observer.

Lottery

A form of gambling which involves the drawing of numbers at random for a prize.

  • Explain the mechanism and effects of indirect reinforcement on behavior.
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VALERIA VILLARREAL-PERALESOct 28, 2024
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