Which of the following should be used to increase your audience's interest in a message?

A) The "you" attitude
B) An emphasis on negative news
C) Words such as "I," "me," and "mine"
D) Negative emotional reactions
E) Personal appeals

"You" Attitude

A communication strategy focusing on the audience's needs and perspectives rather than the speaker's.

Personal Appeals

Messages that leverage personal connections or emotional arguments to persuade or influence the recipient's decision or opinion.