Xuan, the finance executive of a large textbook publisher, is asked to sit through the copy testing of the company's new advertising program. He is also asked to give his feedback on the content and appeal of the advertisements. In the context of the leader-member exchange theory, this is an example of _____.

A) ingratiating behavior
B) extra-role behavior
C) debasement
D) resistance

Leader-Member Exchange Theory

A leadership approach focusing on the dyadic relationships between leaders and each of their followers, proposing that the quality of these relationships influences outcomes for the leader, the member, and the organization.

Extra-Role Behavior

Actions performed by employees that go beyond their formal job requirements, contributing positively to organizational effectiveness.

Copy Testing

A marketing research technique used to evaluate the effectiveness of advertising content by measuring audience responses before it is aired or published.