Asked by

Gaurang Sharma
on Dec 15, 2024

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A maximizing current profit pricing objective implies that a company chooses to

A) set targets for which performance can be measured quickly.
B) give up immediate profit in exchange for achieving a higher market share in hopes of penetrating competitive markets.
C) set a profit goal that is often determined by its board of directors.
D) reduce investment in any further market or product research.
E) set prices based on return on sales.

Maximizing Current Profit

A business strategy that focuses on generating the highest possible profit in the short term, sometimes at the expense of long-term viability.

Pricing Objective

The financial and marketing goals a company aims to achieve through its pricing strategies.

Profit Goal

A profit goal is a target set by a business for the net income it aims to achieve within a specific period, often driving strategy and decision-making.

  • Perceive the different pricing policies that businesses may decide on, comprising maximizing profits in the near term, managing for steadiness in profit over the long haul, aiming for a specific financial achievement, and survival assurance.
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JW
Jeremy WinstonDec 16, 2024
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