Asked by
Jennifer Murtaugh
on Nov 22, 2024Verified
An odd pricing tactic prices items in odd dollar amounts, such as $4.95, instead of in even amounts, like $4.88.
Odd Pricing
A pricing tactic in which a firm prices products a few cents below the next dollar amount.
- Assess diverse pricing methods and their repercussions on how consumers view products and the resulting demand.
Verified Answer
SS
Learning Objectives
- Assess diverse pricing methods and their repercussions on how consumers view products and the resulting demand.