Asked by
Casey Freeborn
on Oct 18, 2024Verified
Offering a promotion during a peak period that has significant forward buying
A) creates a desirable demand pattern.
B) creates a demand pattern less costly to serve.
C) creates a demand pattern even more costly to serve.
D) shifts demand from the peak period to the slow period.
Forward Buying
A procurement strategy where a company purchases goods in advance to take advantage of favorable pricing or to hedge against future price increases and supply shortages.
Peak Period
Peak period denotes the time of highest demand in a cycle, where operations face maximum stress due to increased consumer activity.
Demand Pattern
The trend or repetitive sequence observed in consumer demand over a certain period, which can be predictable or may vary seasonally, cyclically, or irregularly.
- Understand the repercussions of marketing promotions on inventory volumes.
Verified Answer
WF
Learning Objectives
- Understand the repercussions of marketing promotions on inventory volumes.