Asked by
Jessica Stepp
on Nov 23, 2024
Verified
Which of the following statements about goodwill in business communication is true?
A) Goodwill is less important now that the majority of jobs are in service.
B) Goodwill increases the challenges of business and administration.
C) Goodwill is important internally, not externally.
D) Goodwill helps to create less staff turnover.
E) Goodwill is built exclusively by you-attitude.
Goodwill
An intangible asset representing the value of a company's brand, customer relations, employee satisfaction, and other non-physical assets.
You-attitude
A communication strategy focused on addressing the needs and interests of the audience, often used in business and persuasive writing to establish a positive connection.
- Understand the techniques of building and maintaining goodwill in business communication.
Verified Answer
AA
Learning Objectives
- Understand the techniques of building and maintaining goodwill in business communication.