________ describes very dissimilar types of retail outlets that compete with each other as a result of scrambled merchandising.

A) The wheel of retailing
B) The retail positioning framework
C) Intertype competition
D) The retail competitive cycle
E) The multichannel retail competitive map

Question

Bianca Perez · Accepted Answer

Final Answer : C, Explanation :  Intertype competition refers to competition between different types of retail outlets that sell similar merchandise, often resulting from scrambled merchandising, where retailers expand their product lines to include items not traditionally associated with their store type.

________ describes very dissimilar types of retail outlets that compete with each other as a result of scrambled merchandising.

A) The wheel of retailing
B) The retail positioning framework
C) Intertype competition
D) The retail competitive cycle
E) The multichannel retail competitive map

Definitions

Learning Objectives

Learning Objectives

Related questions

________ describes very dissimilar types of retail outlets that compete with each other as a result of scrambled merchandising.A) The wheel of retailingB) The retail positioning frameworkC) Intertype competitionD) The retail competitive cycleE) The multichannel retail competitive map

Definitions

Learning Objectives

Learning Objectives

Related questions

________ describes very dissimilar types of retail outlets that compete with each other as a result of scrambled merchandising.

A) The wheel of retailing
B) The retail positioning framework
C) Intertype competition
D) The retail competitive cycle
E) The multichannel retail competitive map